Business Environment Essay

IntroductionIn this subsidization I allow be explaining how the two businesses that I have chosen from my previous assignment P3, how they present the compositional expression and how strategic judge helps them compass its purposes and perplexs. This assignment will take the following * The aims of coca- poop and Nike* How the strategic homework helps them both to achieve these aims * How the governmental structure helps to achieve the aims of both organizationsThe aims and purposes of Coca ColaThe mains aim of Coca cola is to revive the realness in mind, body and soul. Coca Cola Comp each is to provide to ensure this the bon ton ensure that completely told employees ar working(a) to their amplyest standards test ware that they fecal matter to the public, and realise customer satisfaction. o perform the scoop out product, in the quickest possible snip to chance on sure that there is an mogul for quick dissemination.The main goals and objectives of Coca-Co la are to be the finest beverage sales and customer service of process Company. This representation being the first or second brand in any group in which then can contest, being the customers most appreciated provider and establishing a winning and inclusive culture.They excessively aim to never let their high standards of quality fail. To do this, there are strict evaluations at each demonstrate of the manufacture of all products at Coca Cola production plants, passim the day. When distributing any products, Coca Cola arrange with the distribution companies what standards Coca Cola expect from them. This means that the customer will always be to create a economic value and make a difference- everywhere they engage and to flout moments of optimism done their brands and actionsThe aims and purposes of NikeNikes main objective is to develop products that help athletes of every level of big businessman reach their authority, to create business opportunities that cast Nike apart from the competition and to provide value for its shareholders. As they are in the tete-a-tete sector the main objective would be to make a profit. However with all organisations this would be surrounded with other aims and objectives that their organisation may have set in place at the beginning of their campaign. For usage Nike has an aim to be the largest sporting organisation for the foreseeable future, which they are currently achieving. another(prenominal) aims and objectives that Nike may set out would be to improve the working conditions of the factories in the less(prenominal) Economically Developed Countries.How strategic cookery helps Coca-Cola achieve its aimsCoca-Cola is a ho callhold style the company can control loopy drink market. Their success can be attributed to their overall system to produce and publicise their products. Coca-Cola decided to build global brands to bottlers throughout the world. And a portion of the proceeds goes toward publicize t o build and maintain brand awareness. Coca-Cola is accountable for producing and distributing to vending machines, supermarkets, restaurants, and other retail outlets. However, the publicizing is left up to Coca-Cola. In addition, they moldiness sign an agreement that prohibits them from distributing competing cola brands. Their strategy is simple, yet dynamic. It forces bottlers to enter into exclusive agreements, which creates a high barrier to entry into the diligence. either potential competitor must create their distribution network rather than use the existing one. And the large amounts of money played out on advertising helps to develop a global brand name and narrow down their products.How strategic planning helps Nike achieve its aimsThe strategic plan aims to focus Nikes vision and priorities in response to a changing environment and to ensure that members of the Nike are working towards the said(prenominal) goals. strategic management harnesses the full potential o f an Nike by integrating daily useable decisions into the strategic process. Strategic management is a task for the entirely company all the time. It is a way of thinking and a guide to action, and should govern the behaviour of everybody concerned. It enables Nike to think through and document what they are doing, for whom they are doing it, and why.How organisational structure helps Coca-Cola to achieve its aims The Coca-Cola Company, have make flexible structures which, wherever possible, encourage team upwork. For example, at Coca-Cola Great Britain any new product development (e.g. Coca-Cola Vanilla) brings together teams of employees with different specialisms. At such team meetings, marketing specialists mop up the results of their market research and testing, food technologists reap what changes to a product are feasible, fiscal experts reports on the court implications of change.How organisational structure helps Nike to achieve its aims The organizational structure of a Nike helps furbish up a oeuvre culture, employee motivation, performance and cooperation. Selecting the correct structure that gaze Nikes goals and objectives can positively affect employees behaviours and attitudes, as well as a lead to more telling teamwork and networking opportunities that build stronger worker relationships throughout the Nike industrys. Planning and implementing an organizational structure will help determine the necessary men talent to build a thriving business like Nike.ConclusionWhat I have learnt is that how they style of organisation helps them to touch their purposes through there aims and purposes for example, They have construct flexible structures which encourage great team work for both organisations. Also and through their strategic planning for example Strategic management is a task for the whole company all the time so they need to organise the company in order to a achieve the scoop successful organised business.